Bring accelerates customer onboarding and improves data accuracy

Bring supports ecommerce and parcel deliveries across the Nordics and works with thousands of senders every year. As volumes grew, Bring needed a way to onboard customers faster, minimise integration friction, and improve the quality and consistency of shipment data. Joining the nShift carrier ecosystem gave Bring a direct connection to the world’s largest delivery management platform and a cleaner, more scalable way to work with new and existing customers.

Challenge

Bring wanted to make it easier for customers to start shipping through its network. Onboarding could require additional work to align data formats, generate correct labels, or establish reliable track-and-trace updates. Inconsistencies in how customers sent shipment data added unnecessary complexity and sometimes created delays or avoidable errors.

The business needed a unified process that standardised how labels were created, how shipment data was transferred, and how track-and-trace status moved through Bring’s terminals. Most importantly, Bring wanted a way to remove custom integration work wherever possible.

Solution

By becoming an nShift carrier, Bring joined a network widely used by ecommerce and logistics customers across the region. This made it easier for senders to start shipping through Bring, because booking, label creation, and data transfer now follow a well-established process already familiar to many of Bring’s customers.

Step by step: How nShift works for Bring

• Sender books shipment in nShift to be picked up by Bring
• Sender automatically gets a freight label printed from nShift
• Bring automatically receives shipment data from sender, identifying which parcel need collecting
• Bring collects parcel, scans the nShift freight label to update the track and trace status, and transfers the parcel to Bring’s own sortation terminals
• Label scanned again within the Bring sortation terminals, so that parcel can be sorted for delivery and track and trace status updated
• Bring delivers the parcel to the recipient and scans label to mark the parcel as delivered

This unified flow means Bring no longer needs to develop integrations for every new customer. Instead, onboarding feels almost immediate: customers plug into the nShift ecosystem and start shipping with minimal setup.

Results

Bring now experiences faster, smoother onboarding for both new and existing customers. Automatically receiving shipment data reduces errors, improves label consistency, and ensures tracking information moves accurately through Bring’s terminals.

Data quality has improved, and Bring teams spend less time troubleshooting setup issues, enabling them to focus on scalability and network performance.

The combined improvements help Bring deliver a more predictable, consistent experience across its logistics network, while reducing operational overhead and strengthening the customer relationship from day one.