GUIDE
This year’s Black Friday looks set to be as popular as ever.
New nShift guide explores the 5 common mistakes online retailers should avoid on this day to ensure Black-Friday success and customer experience excellence.
The report outlines the most common mistakes retailers make — from leaving preparation too late to neglecting delivery options — and presents seven clear principles that help ecommerce businesses boost conversions, reduce costs, and strengthen customer loyalty.
Key takeaways:
Learn seven proven principles to increase conversions, enhance customer experience, and reduce returns.
Discover data-backed insights - like how varied delivery options can lift conversions by 20% and timely updates cut support calls by 60%.
Understand how to align your brand with customer values, offering convenience and sustainability that drive long-term loyalty.
of carts are abandoned on Black Friday
of consumers consider sustainability when shopping
of items bought on Black Friday are returned
Browse expert insights, stats, and resources curated to help you win peak season.