Despite concerns about the world economy, research shows that the Christmas shopping season is still set to be one of the busiest times of the year. Consumers will, on average, spend $1,430 on gifts, travel and entertainment over the festive period. [1]
But there is a sting in the tail.
The proportion of customers who return Christmas presents is increasing. Some 33% of adults expect to return an unwanted Christmas gift before the end of January. [2]
There are a host of reasons why shoppers are growing more likely to return items purchased online. As they become increasingly familiar with online shopping, they raise their expectations. They expect returns to be as easy as if they had bought the product in store.
The guide explores the benefits of creating the right returns policy and shows how nShift can help.
[1] https://www.investors.com/news/holiday-shopping-2022-will-inflation-grinch-steal-christmas/
[2] https://redstagfulfillment.com/returned-holiday-gifts/
Enjoy the read!
