WHITEPAPER BLACK FRIDAY
Get ready for Black Friday
Five ways that online retailers and web shops can get ready for one of the biggest shopping days of the year
Scaling up for increased demand
Black Friday is not just a major global online shopping event. It marks the beginning of the Christmas shopping season and, for retailers, the busiest time of the year.
This guide explores how companies can prepare for Black Friday.
- It looks at how strengthening resilience in the supply chain and offering a more competitive customer experience can build incremental revenue by increasing conversions.
- Crucially, it shows how offering the best delivery management can build the brand and enhance a first-class shopping experience.
- It explores how the right shipping and delivery management software can act as a strategic growth enabler and build reputation and loyalty.
Enjoy the read!