Mid-market retailers: focus on last mile deliveries to drive growth

by Jeroen Terheggen, VP for Mid-Market

Deliveries are a make-or-break factor for online shoppers: they rarely buy again from retailers that get last mile deliveries wrong. They are an important part of the ecommerce customer experience.

According to research, over half of consumers abandon the purchasing process due to excessively long shipping times¹. And 85% say that a bad delivery experience would discourage them from buying from the same ecommerce business again².

Making delivery management an investment priority

It’s for this reason we have developed a new guide, “How mid-size retailers can drive ecommerce success with deliveries”. The guide makes the case for mid-size retailers – those that send between 10,000 and one million parcels each year – to place delivery & experience management (DMXM) software at the heart of their investment priorities.

This is because many mid-size retailers may think they can economize by managing without a delivery & experience management solution, or by building their own. Actually, the reverse is true.

The guide shows how the right multi carrier shipping software can help retailers strengthen the customer experience, promote growth, make the best use of data, and keep abreast of the future of ecommerce delivery.

Six steps to success

The best delivery & experience management solution offers mid-size retailers:

1. Scalability – the ability to tap into a ready-made carrier library with 1000+ connections means greater choice for customers at checkout. It also means retailers can ship to new customers overseas as easily as to those in their home country

2. A flexible platform for the long-term – retailers’ needs change as their business develops. But they can ill-afford the cost and disruption of adapting their systems as they go. The right platform affords them the flexibility to customize, integrate, and plan around.

3. Access to real delivery innovation – what may seem a cutting-edge customer experience today soon becomes yesterday’s news. Retailers can stay ahead of these trends by sourcing software from companies with the resources to continually invest in new services

4. Cost-effectiveness – done right, delivery management systems can improve warehouse productivity, and increase conversion rates and repeat sales. nShift offers a clear pathway for mid-size retailers to see the returns on their delivery management investment

5. Ongoing support and uptime – no retailer can afford downtime or slow processes. To help them ensure experiences are always-on, and always-brilliant, nShift tailors the service and support it provides to the specific needs of mid-size retailers

6. Integration with key business systems – the delivery & experience management platform plays a key role in a complex retail technology ecosystem that includes ERP systems, shopping carts, warehouse management, and more. With over 450 integrations to third-party systems, nShift’s platform is quick and easy to connect.

Retain customers and grow

Our DMXM solutions for mid-market retailers can help them retain customers and grow – with pricing and support that fit around their needs and priorities.

Read the full guide, “How mid-size retailers can drive ecommerce success with deliveries”